• Posted: 1st December, 2015

    By: BMMadmin

    Radio X

    Campaign Objectives and Approach

    BrightMove Media were pleased to support the launch of the new Radio X station with a campaign designed to establish the brand to a London market and promote it’s presence to all. This was achieved by running the campaign throughout the whole of London over a 2 week period.

    Campaign Results:

    • Featuring bright, bold and eye-catching artwork which is visible up to 30 metres away, day and night
    • Reaching all demographics in central London for maximum awareness
    • Delivering over 10.5 million shows over a 2 week period

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